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April 21, 2015

Augmenting your skill set to make more money as an NSA!

Notaries are complaining that there isn’t enough work out there! But, what can these notaries do about it? The answer is that there are many avenues to make extra money without compromising your career as a mobile notary! Here are some ideas:

Get More NSA Certifications
Notaries are all over the boards stating opinions about having more certifications is not necessary and just makes money for those selling the certifications. Even some people who hire notaries don’t care about certifications as they care about skills, not badges. My experience has led me to believe that getting more certifications helps notaries to be more knowledgeable, and also helps them to prove their knowledge. If you rant and rave on the phone about how smart you are, nobody will believe it. But, if you can give smart answers to questions and show your badges, then you get real credibility! Otherwise, just studying up on your skills will help too even though it doesn’t get you a badge!

Reverse Mortgage Training
Signing Refinances is relatively easy. But, there are other specialty loan signings that require additional knowledge. Many people do Reverse Mortgages without any formal training. However, imagine how much more trust you would win if you were one of the few notaries who did have training and experience at it? The more you know…

TEA
The NNA offers a Trusted Enrollment Agent program. Those with TEA designation can do additional tasks that get additional jobs. TEA agents are trained to understand digital certificates which are used heavily in the biopharmaceutical industry. They also are trained to understand how to apply to obtain a digital certificate and do identity-proofing. They must also learn to identify and distinguish between different types of identification documents. Word on the street is that TEA jobs don’t always pay well. But, any designation you can get will help. Personally, I feel there should be a choice between an Earl Gray TEA, and an Oolong TEA.

NNA TEA Program
http://activerain.trulia.com/blogsview/445209/nna-trusted-enrollment-agent-program

123notary notaries share opinions about the TEA Program
http://www.123notary.com/forum/topic.asp?TOPIC_ID=2416

More E&O?
In real life, E&O is mostly a fashion statement. Unfortunately, the more you have, the more you invite law-suits since the Plaintiff will know that they might be able to collect. Fancy clients such as some of the nation’s larger Title companies have higher standards for how much E&O a notary should have. So, how much is enough? The number keeps changing. In 2014, half a million was enough to please the most picky Title companies. But, many notaries preferred to have a million just to be a notch better than the others!

Background Screening
The NNA’s new Certification and Background Screening seem to be very necessary, but not for everyone. More seasoned notaries have told me that they get jobs because people know and trust them. But, for newer notaries, you might be missing out on work if you don’t pass their extensive background screening and testing! If you are serious about this business – just do it!

Inspections
Notaries claim that inspections don’t pay much. But, on the other hand, you can go when you like, take a few pictures, take some quick notes, and leave. It is not nearly as demanding as a loan signing which involves rigid scheduling, difficult borrowers, and tons of documents. If you want to augment your income, I suggest that you at least try out doing inspections. You never know — you might like it!

Weddings (I do)
Florida, South Carolina and Maine allow designated notaries to officiate at weddings. I don’t know if you need to be in the clergy to do this or not, but you can inquire. Many notaries get a lot of extra income doing weddings. Or maybe it is the other way around that Wedding Officiants make additional money being notaries.

Process Serving
Every time we write a blog about how notaries can make more money, process serving is always on the list. This is a slightly dangerous way to make extra money as you are serving court documents to criminals. But, if you have bills to pay, it is worth looking into. You can fit this into your schedule, and we all know that notaries have many holes in their schedule, especially during the beginning of the month!

Fingerprinting
The rules for fingerprinting keep changing. In my day (I’m sounding old) we used FBI fingerprint cards and rolled each finger, and then did flat impressions. If you made a mistake you had to do the entire card all over again. Live Scan became the norm in the early 2000’s. I don’t know what is used these days or how expensive it is to get into this, but many people make a good supplement to their income doing fingerprints. Plus it is fun. You get to meet interesting people and book them!

Hospitals & Jails
Many notaries are intimidated about going to a jail, and are not fond of going to hospitals. Newsflash — there’s money in muck. The desirable notary jobs include doing highly paid signings for Attorneys and $200 loan signings. But, honestly, how often do you get those types of jobs? In real life, the jobs that pay the most are often jail and hospital jobs. You need to read our blog’s hospital and jail signing sections to learn all of our free tips on the subject first. But, you can make $100 plus per assignment doing these less pleasant and more hairy notary jobs.

Being a Birthday Clown
If you choose this route, just don’t forget to completely remove your clown makeup before going to a notary job, otherwise the borrowers might get the wrong impression. “Hi, I’m Bozo the Notary!”

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You might also like:

An easy way to make $4000 more per year
http://blog.123notary.com/?p=14162

Best Marketing resources for Notaries
http://blog.123notary.com/?p=16322

Trusted Enrollment Agent TEA
http://blog.123notary.com/?p=21417

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March 4, 2014

Choosing a name for your business license

Many Notaries get business licenses. They choose names for their companies. Often they want to use their property management company’s name on their notary advertisement. I think it is a bad idea. A good Notary business name should have the word “notary” or “signings” in it or at least sound attractive to somebody searching for a Notary Public.

Types of Notary business names to think about

“Polly The Notary”, would be a good business name. It makes it clear who you are and what you do. We have a handful of Notaries on our site who use similar sounding business names such as Ellen The Notary.

“Joseph’s Notary & Apostille”, is good because it lists two of your services and who you are. Apostille service is less common, so it makes it easier to identify that you provide this rare service.

“Sepulveda Signings”, let’s people know that you do notarizations or loan signings (probably) and ties you into a particular geographical location that makes you unique.

“Cranston & Cranston”, is not as good because you sound like an Attorney’s office, and NOT a notary service.

“JP Management”, might be good if you are in the Real Estate business, but not an effective name for a notary service.

“Accurate Signings” is attractive, but other companies already took this name. Some people feel it is good to use an attribute in the name of your company, while others feel that companies that use attributes in their name don’t always deliver the highest quality of service. This is a judgement call on your part!

Think from the perspective of your clients
The name you put on your business license that you get at your county clerk’s office is up to you, but think from the perspective of prospective clients! Choose a name that is pleasant and easy for them to keep in their busy and distracted heads! Registering a business name only takes a few hours, and costs less than $200 in most cases. It involves standing in line in the county clerk’s office, filling out a few forms, paying for a newspaper advertisement to display your new business name. It is not hard. You only have to register your notary service once. Good luck!

Is your name unique enough?
Another factor in choosing your business name is sounding unique and not being confused with one of those other Notary companies that is behind due paying their bills. The fastest way to ruin your reputation is to pick a business name that sounds similar to someone else’s. So, do lots of queries on Google to see what other people are doing before you pick your name.

They change their business name every month!
Ironically, we have a handful of Notaries on 123notary who change their business name on our site every month. One month it is JC Notary, the next it is JC Notary & Apostille, then the “&” becomes an “And,” and it keeps changing. The only thing that crosses my mind is — what is the name on your official business license, and do you even have a business license?

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You might also like:

You could get sued if you don’t have a business license
http://blog.123notary.com/?p=7100

Silly names for notary businesses
http://blog.123notary.com/?p=4231

Registering a business license
http://blog.123notary.com/?p=742

Operating without a business license & getting put out of business by the state!
http://blog.123notary.com/?p=2804

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April 30, 2013

Help, I’m being sued, and E&O won’t help

Dinner was over and it was actually time to call it a day and get some rest when there was a doorbell. The family could not help wonder who inthe world this could be this late in the evening. It was approaching 10:00PM for god’s sake. The lady of the house went to the door and the gentleman standing on her porch asked if she was the Mrs. Xyz and she responded yes and then he proceeded to hand her an envelope. He stated; “You have been served”.

She shut the door curious but at this point not to worried.…she was thinking ‘oh this must be a request for testimony or something of this nature’ but as she began to read the documents to her shock and disbelief….she was being sued!. She was devastated to say the least.

It seems that back a few months she had done a modification and something had gone VERY wrong and now the person who’s signature she had notarized had hired an attorney and he as suing everybody that had been involved in his transaction including the notary. This particular client was claiming that there was intent to commit fraud with all the parties that had been involved with his loan modification. The notary contacted her bonding company and they looked over her evidence and found that she was in the clear. She had done nothing notarially wrong therefore they could be of no use. But what makes it worse is that they refused to represent her. It was basically out of their hands. For those of you that don’t know. Errors and omissions is just for notarial mistakes. It will not benefit you any other way. As in the case of this particular notary she was being included in a fraud case so now she was forced to figure out how she was going to defend herself.

She and her husband discussed it and he felt that she would need to hire an attorney and so that is what they did. But unfortunately they found out that it was not going to be cheap. The attorney kindly informed them that it would be about $30,000 when they were finished. Now as I listened to the story I was in shock. I thought that if that were me in this situation I would just be forced to take a different route. I would have to have to represent myself. I would not be able to afford this large sum of money at all. Personally, I would have made a copy of all work orders and correspondence of the hiring parties along with a copy on my journal entries and a signed and notarized affidavit that I did not know any of the parties involved and would have sent this to all the attorneys involved and hoped for the best. In my years as a notary I have a couple of signers on a couple of occasions that were suing the parties that hired me and this is what I have done and it seemed to suffice and I have never had to attend a court trial. Thank the man upstairs!

It might be naive of me but if you know that you didn’t do anything wrong I don’t feel that you need to spend exorbitant amounts of money to prove it…and if you don’t have it and cant get it then you are forced to defend yourself anyway. It is actually disheartening that we have to be drawn into other peoples drama….Which led to me into thinking that we should have some sort of release of liability document for folks to sign when we notarize their signature. The document should state many things for example,; one, that we are verifying identity and signature only on the document, that we did not have anything to do with the preparation of their document, that we do not know them or are we involved in their transaction in any way. Now, I don’t know if this would protect us totally from any lawsuits but I sure would feel a whole lot better having them signing it. And if unfortunately there was a lawsuit maybe it would offer some sort of protection. It would seem to me that in the situation our notary in the story finds herself if she had such document she would less likely NOT be involved in that lawsuit. I look forward to hearing what some of our attorneys her at 123 have to say about this and would love some input as to exactly what the letter affidavit should say.

I am very interested in what others have to say on this subject. I feel for this notary. The bad news is that she is seriously contemplating giving up her commission and her notary business all together. She has been a notary for over a decade and this ordeal has left a bitter taste in her mouth and I do understand. She and I talked for a very long time and she told me that I made her feel better and that at this point she didn’t feel as alone as she had been feeling. I was glad to be able to do at least that much for her. I wish it could have been more. Let me know what you think!

Until next time…be safe!

Tweets:
(1) The borrower had hired an Attorney to sue everyone who had been involved in the modification including the notary!
(2) It would cost $30,000 for the notary’s Attorney fees to defend her from a crime she never committed!
(3) E&O refused to cover the notary since she didn’t make an error or an omission. It was the Lender’s fault!

You might also like:

Protect yourself with a contract
http://blog.123notary.com/?p=2593

Do I need $1 million E&O insurance to get more notary business?
http://blog.123notary.com/?p=20183

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April 10, 2013

Grandma’s notary service & Paralysis notary service

Here are some more notary services that you probably wouldn’t want to hire!

Grandma’s notary service
No signing is complete without home made milk and cookies. And I have the experience to get the job done. I’ve been a notary for 60 years, sonny. I’ve been a notary since before many of you whippersnappers were even born! I know my community well, as I have been living here since 1924. My family has owned the house here since the early 1800’s you know!

Cleanup notary service
Half of our new jobs start out as repair work. A less experienced notary would originally be hired, they would screw up the paperwork, and I would be called after the fact to clean up the mess. And that is one reason we are called Cleanup notary service. You will know the other reason when you see the kind of obscene profits that we make!

Comfort notary service
We always make the borrowers feel comfortable. But, please make us comfortable too by paying us on time!

Roxanne’s Naughty or nice notary service
If you have been nice, you will get a present this Christmas. But, if you have been naughty, then call us!

Paralysis notary service
Specializing in hospital signings. We are very familiar with the Signature by X procedure with signing or subscribing witnesses. We use this procedure almost daily — or so it seems. We can also notarize the signatures of dead drunks. Call us for late night bar notarization services. We will notarize what is left of your signature and give you a ride home too!

ARM & LEG Notary
Specializing in Adjustable Rate Mortgages. Give us an ARM, and we will charge you and arm and a leg. How much of an arm and leg? An adjustable arm and an adjustable leg! Just call Armen Kachaturian or email us at armen@arm&legnotary.com.

The Notary Nazi
When you call me, don’t tell me your life story — I don’t want to hear it. You must communicate with me exactly as follows:
(1) Tell me your name
(2) Tell me the name of the document you need notarized
(3) Tell me what type of notarization you required. Don’t ask me to make recommendations. I don’t give consultations — Notariations ONLY! — NO EXCEPTIONS!
(4) Tell me what time you need my service
Signings are $40 travel fee and $10 per signature — No Exceptions
Any failure to abide by my clearly laid out instructions will result in suspension of notary services.
No Notarizations For You — 2 months! You are banned from using my service!

I got in this business because Elaine from Seinfeld divulged my soup recipes to everyone. These soup recipes have been in my family for generations. How could she! So, after that I refused to make soup for anyone ever again. I used to be known as The Soup Nazi. Now, I am The Notary Nazi.

Want a notarization — follow the rules — or else NO NOTARIZATION FOR YOU.

Excon Notarizations
Have your notary work done by an ex-con! And my prices are rock bottom, so it will be very exconomical! But, don’t try to fool me, you can’t fool a con! I know all the tricks. I can spot a fake ID from a mile away too. Excon Notarizations — put a little shadiness into your signings!

Shelly’s Bad Notary Service
Why should you hire us if we are bad? We are not bad. We are the notary service you call if YOU have been bad. Shelly’s Bad Notary Service — so good… it’s bad!

You might also like:

Comedic suggestions for slogans for particular names of Notaries on our site
http://blog.123notary.com/?p=20410

The Starbucks notary wises up
http://blog.123notary.com/?p=4207

7 famous quotes from our blogs
http://blog.123notary.com/?p=3663

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July 17, 2012

Fees at the door MISUNDERSTOOD on Facebook

Fees at the door MISUNDERSTOOD on facebook 

Tisk tisk: notaries on Facebook.  You mostly misunderstood my discussion question about getting fees at the door for signings to prevent beneficial interest. this discussion took place in Jan 2012. I was NOT talking about loan signings.  At Loan signings they pay you three or four months AFTER the signing if you are lucky, not in cash at the signing. It is very obvious that I was talking about doing a traveling notary job for an individual person.  The problem is that most of you depend solely on loan signings for your living when there are many jobs for individuals which you either don’t know how to handle or reject because you are not familiar with it.
 

A typical botched jail notary job
Let’s say you drive 45 minutes to a jail to meet the girlfriend of a criminal.  You meet her in the parking lot or in the front door of the jail.  Let’s say you don’t collect your travel fee of $50 at the door.  Let’s say that hypothetically you walk to the guard, fill out the forms, but lo and behold, the prisoner has been moved to another jail 90 miles away.  Then you say, may I have my travel fee please.  The girlfriend says, “BUT YOU DIDN’T DO ANYTHING”.  And then you say, “Sure I did, I drove 45 minutes, talked to you on the phone, walked in here, and now I have to drive 45 minutes back home, and also go to the gas station which takes more time and money.  Pay up!!!  You will get stiffed, because they will feel that they do not owe you if you didn’t quote unquote DO ANYTHING. 
 

Yet another hospital notary job
Let’s say you drive an hour to a hospital at 3am to accommodate some desperate people.  You don’t get your travel fee at the door in cash like I recommend.  You go upstairs with the signer’s son in law only to find that the signer is on morphene, fast asleep, and in no position to sign anything or even sit up.  You ask for your travel fee for your 2 hour round trip, and the son in law says, “Sorry, but I’ll pay you when you come back next time, I didn’t realize that the nurse drugged Shelly’s dad”.  You just got stiffed again.
 
This isn’t rocket science. If you work with the public, they will leave you high and dry if you don’t protect yourself.
 
3rd example… beneficial interest
Lets say you go to a notary job.  You do NOT collect travel fees up front. Let’s say that the signer’s name on their ID doesn’t match the name on the document enough for you to legally or ethically notarize them.  They say, “Oh come on — you are being unreasonable”.  They say they won’t pay you a penny unless you notarize the signer. They have you by the balls because you didn’t think ahead.  If you have the travel fee up front, then you are in control and will not be persuaded under duress to break the law so you can get your lousy fee!
 
Last example:  The law office.
You are called into a law office 10 minutes away. You are instructed to show up at 1pm for a signing. Your trip fee is $30 and your waiting time fee is $20 per half hour with the first ten minutes complementary.  Let’s say that you never collected your $30.  The attorney says they won’t be ready for another 10 minutes.  But, 10 becomes 20, and 20 becomes an hour, and then finally after 90 minutes, you finally do the signing, and then they pay you, but they won’t pay for the waiting time.  If you had gotten your $30 at the door, you could threaten to leave if they don’t pay the wait time up front for each 30 minute increment.  If you don’t have the trip fee, you have no leverage. This has happened half a dozen times to me in my notary career!

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Travel fees if nothing gets signed
http://blog.123notary.com/?p=22578

What are mobile notary fees?
http://blog.123notary.com/?p=21383

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July 14, 2012

Protecting yourself with a contract

Protecting yourself with a contract 

It is common for big companies to make the little guys sign a contract with many terms for doing business. One common term is to have an arbitrator resolve issues, and the arbitrator is probably picked by the company in question — how fair!!! ……. Not!    But, how often do the little guys think far enough ahead to protect themselves?  I say that notaries need to make signing companies sign something that will protect the notary’s interests.  But, will anyone sign it out of desperation? If they like the notary enough, they might, but if you are a novice with no experience, you will not have such good luck.
 
Here are terms that I would discuss.
 
Trip Fees
If I am assigned a signing agent / notary job by your company, and travel to an assigned location, and the job is cancelled while in travel, I want a $50 trip and preparation fee.  I want $75 for jobs more than 40 miles from my house according to mapquest’s mileage estimates.
 
Printing Fees
If I am assigned a signing agent / notary job by your company , print out documents and borrower’s copies, and then your company cancels, I want a $40 printing fee.   (it might not be worth this much, but you have to factor in the hassle of billing these clowns and trying to collect).
 
Payment regardless of funding
If I am assigned a loan signing job by your company, and I complete the signing, but the loan doesn’t fund, your company must pay me $100 per signing.
 
Payment regardless of if the borrowers are willing to sign
If I am assigned a loan signing job by your company, arrive at the specified location, and start a signing with the borrowers, and then they change their mind about signing and refuse to sign, your company must pay me the entire fee agreed upon.
 
Waiting time
If I am assigned a loan signing job by your company, I will allow up to 60 minutes for the job.  If the borrowers want to read every letter of every word in every document and take in excess of 60 minutes, I require a waiting time fee of $40 for every additional 30 minutes, or any fraction thereof.
 
Late payment penalties
I expect to be paid within 30 days for all loan signing services.  If a payment is post-marked late than 30 days from the date of the signing, I will charge a late fee of $25 per signing, and then an additional $25 for each fifteen days after.  If you fail to pay this late fee, I will terminate services with your company.
 
I think that notaries are fools to just be willing to do business with anyone without even background checking them.  On the other hand, a contract like the one I drafted (written in informal language and not legalese) might be too demanding, especially the waiting time.  Perhaps a more liberal contract should be drafted, but notaries need to take protecting themselves a lot more seriously and get more professional and methodical about it.  Bigger companies almost always make you sign a contract, why shouldn’t you?

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Getting what is due: A clever play!
http://blog.123notary.com/?p=3221

Pricing formulas & time spent
http://blog.123notary.com/?p=588

Signing Stream makes notaries sign a contract that they won’t write anything on forums.
http://blog.123notary.com/?p=13640

Notary Marketing 102 – a complete and free marketing course
http://blog.123notary.com/?p=19774

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March 21, 2012

Background Screening for Notaries?

Background Screening – who needs it?
 
Notaries are never quite sure whether background checks and background screening are an important part of the industry, or just a way for the agencies who provide it to make more money.  The state and DOJ screen you when you become a notary, right?  You can not be a felon and still be a notary, right?  So, why a redundant background check?  Does it make the signing companies feel better? Do they even want it?  The reality is that few companies ever ask notaries for background checks, but a few do.  How much work will you lose by not being background checked?
 
In California or Out of California – it makes a difference
If you are outside of California, aside from getting more inches of rainfall per year, the standards for becoming a notary are different.  California has been more stringent in commissioning notaries for more than a decade, than other states in the country.  After 2005, it got even harder… a lot harder.  Its now very difficult to become a California notary public.  The test is murder, and then you need to get live scan fingerprinting (last I checked — and this is always changing), and checked by the DOJ and the FBI, and in some counties of California maybe even the KGB.  Okay, maybe not the KGB, but I’m trying to illustrate how picky things are here.  Nobody who is the least bit sketchy or questionable will be able to become a notary, unless they didn’t get caught yet.  But, what about other states?  The rules change from state to state. It is possible that many states are very lax about background checking their notaries, and in those states, maybe the NNA should background check notaries!
 
A popular topic on the forum
Background checks are a very popular topic on the forum simply because there is so much confusion and emotion tied to the subject.  There is nothing notaries hate more than having to do something redundant.  Personally, I do redundant things daily, and I don’t mind providing I’m getting a benefit from it.  Others don’t see it the way I do based on these blogs. 

You might also like:
If you visit the forum and use the search box you can look up many more strings about background checks, but these are the strings that I thought you would like the most!
 
Question 13: Background Checks
http://www.123notary.com/forum/topic.asp?TOPIC_ID=2673
 
Background check standards 2010
http://www.123notary.com/forum/topic.asp?TOPIC_ID=4035
 
2nd Background check by Service Link
http://www.123notary.com/forum/topic.asp?TOPIC_ID=4007
 
Nations Direct and Background Checks
http://www.123notary.com/forum/topic.asp?TOPIC_ID=3518
 
Background Screening?
http://www.123notary.com/forum/topic.asp?TOPIC_ID=328
 
Its back, background check requests
http://www.123notary.com/forum/topic.asp?TOPIC_ID=3442

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February 9, 2012

Notary Business Names

Notaries often ask me, should I use a business name?  Do notaries need to register as a business?  Does a notary public have to get a business license? The answer is yes.  Any business, including a home-based notary business needs a business license, otherwise, you might be operating illegally. For a notary to get a business license is not hard, just contact your county clerk’s county recorder office and ask them what the procedure is.  It is generally under $200 and the paperwork is not difficult.  Getting a fictitious business name for your notary business can also be the prerequisite to getting a bank account with your company name on it!
 
But, what to name your notary business? Too many notary businesses have similar sounding names, and they all become one big blur.  We wrote a blog entry all about signing company names which sound similar which is a fun blog entry to read.
 
Yellow Page Names
It is common for notaries advertising in the yellow pages to want to show up at the beginning of their section.  Names like A1 Notary, AAA Mobile Notary, AAAA Traveling Notary, and Aardvark Notary are common. Unfortunately, your clueless customers will get mad when you are not the auto club and tell you to change your name!!!  It happened to me, I know.
 
Glamour Names
Then, there are those who want the glamourous names like Royal Notary, Elite Notary, On Time Notary, and other vanity names.  You could capitize on a character trait such as Integrity Notary, Rapid Notary, or Honest Notary.

 Geographic Names
Geographic names are very good for website optimization.  If your business name is Glendora Mobile Notary Service, then your website will show up very well for local keywords. 
 
 
Personal Names
We have one client who’s business name is Ellen the Notary.  That is easy to remember and very personable too!  Johnson’s Traveling Notary is another example of a personal type of a notary business name. Sam’s Meandering Notary is yet another.

 Unique Names
But, what about more unique sounding names?  I generally recommend either geographically recognizable business names or unique ones. A confusion between your business and some other business with a bad reputation can be crippling!  If it were me, I would really put a few weeks of brainstorming and asking your friends to find that perfect name for your notary business. After you have narrowed it down to a few names, reflect carefully to select the ideal name as you will be stuck with it for a very long time!
 
You might also like:

Compilation of posts about Notary business names
http://blog.123notary.com/?p=21760

Comedic slogans for Notaries listed on our site
http://blog.123notary.com/?p=20410
 
Deceptive identities – Signing Companies with Similar Names

7 ways to use Facebook to market your notary services
http://blog.123notary.com/?p=5396

Business cards for mobile notaries
http://blog.123notary.com/?p=36

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April 24, 2011

Business Licenses

Does your business have a business license?

Having a “real” business like a store or restaurant requires you to have a business license and perhaps some other permits.   Being a notary public is easier.  You don’t need a liquor license unless you want to offer unique wines from Mendoza that you stash in your trunk to your notary clients. It might help them get through a stressful signing, you never know.  But, most notaries do not have a business license, and legally, you should probably have one.

Company names?
Its good to have a notary company name / notary business name.  It gives the impression of professionalism.  Our notaries often put a company name on their listing, but many keep changing the name every several months.  I begin to think that they are not licensed, and they just improvise on the name as they please.  This can get you into a heap of trouble. We already had a threat of a law suit because one notary used someone else’s name (gulp).  Notaries with a company name get about 17% more clicks than those that don’t.  Removing your personal name to replace it with a company name can lose you some brand recognition in the short run though.

Business licenses
Its doesn’t require a degree in nuclear physics to ge ta business license. Just waltz down to your county clerk’s office with a check and register your business name.  You have to check to see if the name is already in use.  If not, then register your choice of name. Its good to think for a few weeks what you want to name your business, so you can start off with an auspicious name.  Registering your business on a lucky day will help your business for life too, so have a good astrologer pick a lucky day for you with some good constellations. Make sure Mars is in the right house.. or else!  You have to list your business name in one or more newspapers in your area, but the county clerk will take care of that for you.  You fill out a few quick forms and write them a check, and then you are done.

Name ideas
Its sometimes a good idea to have a unique name.  Many companies in our industry have a name so similar to someone else’s name, that when the “other” company does something wrong, the new company is effected by the bad reputation of the other company.  Unique names are good, and names with geographical terms are sometimes a good idea too.  Its best to pick a good name, and then keep it for life.  Many companies like to keep changing their company name, and this causes a lot of confusion for the customers.  There is a train station in Bombay that changed its name three times in the last several years.  I don’t know whether to call it “Fort”, “VT”, or “Victoria Station”, yikes.  I’ll have to call it, “The railway station formerly known as Victoria Station”.  That will not help me when I try to look it up on the internet.

Do names have energies?
The mystics think that names have powerful energies, and that if you pick a good name, that will help your business. Personal names have karma too, and if you want to change your karma, the first thing to do is to change your name.  Number combinations have energies too.  Names also make quite an impression, so if your name seems unique and also gives the client confidence in you, you are on the right track. Considerate Notary Services, Astute Notary, Meticulous Signing Services, Simi Valley Signatures…  These names may be a bit funny, but they are good names in my opinion because of the impression they give.

When you are ready!
Think hard about what type of notary company name / notary business name to get. Ask your friends and your cat or dog what they think too.  Meditate on it.  Then, when you are ready, register your business name!

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7 ways to use Facebook to market your notary services
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http://blog.123notary.com/?p=4173

Choosing a name for your business license
http://blog.123notary.com/?p=7103

You could get sued if you don’t have a business license
http://blog.123notary.com/?p=7100

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March 10, 2011

Going on vacation?

How to lose half your clients while on vacation!
 
Are you going on vacation?  Smart notaries call all of their regular clients up and let them know that they will be away.  Its good to let people know when you will and won’t have phone or internet access just in case.  Smart notaries give everyone a “heads up” in any situation just to let people know what to expect.  The worst thing for a signing company is to be left high and dry by a notary, and it happens all the time.
 
Will you lose your clients?
If your clients love you and swear by you, you are in good shape.  Sure, they will use a substitute while you are gone, but if you are loyal and good to them, they will go back to using you when you come back, especially since you gave them a  “heads up” before you left.   Not all notaries are so clever though. Many notaries just leave when they feel like it, and when their regulars call, they get an answering machine and no call back.  Thats a no-no!  The main thing is to give great service when you are in town, so that everyone will wait for you during the periof of time when you are going to be away.
 
When should you go on vacation?
Its good to get away regularly.  If you are on a budget, even a nice camping trip will do you a lot of good. There is nothing better than being around trees, rocks, grass, and animals — so long as the animals are not bigger than you (or hungrier).  Keep your food in a bear container if bears are around. Nature replenishes the body’s qi supply and replenishes the mind and soul.  Your mind needs a break and needs a few days to think about something completely different than phones, work, pressure, and problems. 
 
I recommend going away no earlier than the 4th of the month and no later than the 14th of any particular month.  The first few days of the month sometimes have some clean up issues from problems during the end of the month rush.  Going towards the end of the month when people need you is suicide. Of course, since the economy is so bad, the end of the month rush might not be such a rush.  But, in general, go when its quiet.  December is generally a slow month in general, and people expect that you might be away for the holidays anyway.
 
Excuses, excuses.
Don’t be an excuse maker.  Nobody wants to hear it.  Whenever notaries fail to call a signing company back, the signing company often comes to me, and I always get the same types of excuses. 
 
(1) “I was on vacation in Panama and didn’t have access to a phone”. 
Commentary – you could check into an internet cafe every few days.  Internet cafes exist in almost all countries.
 
(2) “I was at a funeral, and couldn’t step out”
Commentary – Did the funeral last for the 72 consecutive hours that you were not able to make your call for? — Did someone had a gun to your head who wouldn’t let you go to the bathroom either during this time? Give me a break!
 
(3) “I was in the hospital and couldn’t make a phone call”
Commentary – If you are not incapacitated, and want to keep your customers, call them NO MATTER WHAT!
 
Be accountable for your last job.
Notaries often get in trouble when they are on vacation. They forget that they have to be accountable for the last few jobs that they did.  Maybe there was a mistake.  Its usually a mistake made by the Title company or Lender, but the notary still needs to be responsive.  Many phone plans will charge you $2.00 per minute to answer calls overseas.  $2 is less expensive than losing a client!  Stay in touch, and keep your clients.  Getting clients is hard, but losing them is easy.  Just be unresponsive while on vacation!
 
Maybe its good to not do any jobs for 48 hours before your trip!
In this economy you need all the jobs you can get.  But, if you do a job, and are in Japan the next day, what if there is a problem with the loan?  The lender will need you to go back and fix the problem with the loan whether its your fault or not, and if you are in a Zen garden in Osaka with no phone, this will be difficult.  At a minimum, let the signing company know that if there is any type of problem, you will be staying in Kyoto and that they can call the hotel there if they need you.  Then say, “Sayonara”.
 
Map out where the internet cafes are.
Its tough when you are on vacation.  There are tight itineraries, foreign languages, strange customs, and even stranger people depending on where you go!  Just getting off the plane and getting to your hotel without an intestinal challenge can be a mouthful in itself in many countries.  Should you schedule time between your museums and culinary adventures to spend thirty minutes at an internet cafe?  If could save you a client.  Then, go back to your trip, enjoy the scenery, enjoy your tours, savor your nights out, and then enjoy the pleasures of reverse culture shock and jet lag once your plane lands and you arrive back on American soil!
 
The main point is to warn people ahead of time regarding where you will be and when.  When you are not around, its much better if you are accessible through one means or another too.

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