There was a Notary in New York who wanted to be important. He was always overlooked. The only think people wanted was a $2 notarization. How are you supposed to survive in New York on $2 even if you do a few dozen Notary acts per day? He did loan signings and got the usual fee, but wanted something more. He thought for days about this perplexing problem and then came up with something. If he could get to his appointments earlier, then he could do more work every day, and maybe even get respect.
So, the Notary drove around and thought. The more he drove the more he thought and the more he thought the more he drove until it came to him. An ambulance was behind him and in a huge hurry. He saw through his rear view mirror the words Ambulance. Hmmm. The Notary had an idea. He would write the word NOTARY on a sign on his roof in mirror image writing so when someone saw it in their rear view mirror, they would know to get out of his way. There was only one thing he was lacking — a siren. This Notary didn’t want to get locked up. If you use a siren, that might be considered impersonating an emergency vehicle which might mean jail time. So, this Notary practiced doing verbal sirens.
Finally the day came when his Notary sign was complete, and he had perfected his siren impression which he learned to do by attending a comedy workshop. Yes, the same comedy workshop that sponsered the hit series, Notary Suicide Hotline. He was ready to go out into the world. So, he drove down the streets of New York, he did his siren. Everybody ignored him. The only people who paid attention were ones who laughed and made wise cracks about his funny looking sign and funny looking old car. Oh well. This Notary tried, and failed. But, at least he used his creativity!
But, then one day, he was driving along, and someone saw his sign in his rear view mirror. That person pulled up next to him and said, “Hey, I need a Notary… what do you charge?” He said he had a $50 minimum for traveling gigs. Well, this customer wanted to only pay $2 per signature, but had 1000 signatures, and would pay $100 each fifty signatures, and would pay in cash in advance. The Notary had struck it rich. The Notary went to the job, got paid cash, and laughed his way to the bank.
So, the moral of the story is, if you try different creative approaches to solving business problems, you never know what will happen!
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Ken’s guide to hospital signings
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