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June 13, 2017

Putting jails & hospitals in your notes section

Filed under: Your Notes Section — admin @ 8:55 am

Analyzing notes sections is hard. If I compare clicks from various listings one has to consider their notes, reviews, placement, certifications, hours, and more. I am not comparing apples to apples which is why I have to look at a lot of profiles and make a lot of comparisons. But, here is what I found out about mentioning jails and hospitals in your notes section.

Jail
Adding information that specifies that you travel to jails can get your listing roughly 35% more clicks. Very few Notaries have experience going to jails and even fewer mention it at the top of their notes section. This was based on averaging 12 stats of Notaries who serviced jails and several dozen notaries in the same metros with similar listings who did not.

Hospitals
Adding information about how you travel to hospitals can get you about 37% more clicks.

Hospitals & Jails
If you do both hospitals and jails it still gets you about 35% more clicks on average.

What else matters?
I noticed that in listings with well written notes sections that were chock full of useful information, mentioning hospitals and jails got them 40% or more clicks than other Notaries with similar listings in the same area. However, Notaries with stripped down notes sections with limited information that mentioned hospitals and/or jails got only about 10% more clicks than those that didn’t. So, you need to consider how good the TOP of your notes section is as a whole. If you look on the search results page for your area, you will see how much of your notes section shows up and how informative it is. If you ramble about inconsequential details or leave your notes blank or with a one liner you will lose clicks. But, if you cram in as much information in a space efficient way as possible, you might be surprised at how well you do.

And by the way, not putting jails & hospitals in your notes section might end your notes section up in jail… or in the hospital due to low click ratios.

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June 12, 2017

They can find you anywhere and still write a review

Filed under: Reviews — Tags: , — admin @ 8:28 am

But, they didn’t find me on 123notary! How can they write a review about me on 123notary?

Simple! They can find you on Yelp, SnapDocs, or anywhere else and still write a review about you on 123notary if you give them a link. The sad truth is that Yelp does better on many search results than 123notary simply because their reviews are better than ours. But, our Notaries are ten times as good as theirs. The other problem we have is that 123notary caters mostly to loan signing jobs. The type of people who are easiest to get a review from are those with a single document or something non-loan related.

It might be easier to get reviews on 123notary from people who found you somewhere else for a non-loan signing. But, those reviews will help attract loan signings. People want to know you are good. People want to know what your customers think about you more than they want to know anything else.

The main thing to remember about reviews is that you need to keep asking for them. Reviews will not come in mass numbers unless you ask. Reviews are the key to your success in this business. So, if you are too busy to ask for them, that is like being too busy for success.

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June 9, 2017

Black Notaries vs. White Notaries: Are you black or white ee-nuff?

Filed under: Humorous Posts — admin @ 8:42 am

Black Notaries vs. White Notaries: Are you black or white ee-nuff?

We got a very disrespectful comment about my rebuttal to comments on Black Notaries vs. White Notaries Comedy Edition. This was the most popular comedy post we have written in years, yet the comments were hateful. I guess Americans have nothing constructive to say about race relations. There is either an imposed silence reflecting a social restriction on freedom of speech — or, there is downright hatred — but, very little in between.

So, this commenter claimed that Chris Rock reflected black Notaries poorly because I depicted him as having bad grammer. My rebuttal to his comment on my rebuttal is — Chris Rock is far more talented than any Notary on 123notary: black or white. The post in question was not supposed to be realistic of real Notaries as real Notaries are rarely funny, and would not be good characters in a blog article unless they are brilliant or outrageous. Let satire be satire and don’t try to overanalyze it. So, to appease the aforementioned commenter, we will make an equally erudite man named Sedric Watkins who happens to be black as the star of this blog.

TOMMY: So, why did you become a Notary?

SEDRIC (Black Notary): I became a Notary to supplement my bustling Real Estate management career.

TOMMY: But, isn’t being a Notary a low paying side job?

SEDRIC: I assure you that it is as high or low paying as you make it. I set my minimum at $90 because I have other things of value to do that compete for my limited time resources. Like reading Shakespeare. Or inventing a vaccine that can cure Bill O’Reilly.

—–

SAM (White Notary): (ring ring) Hello?

ABC SIGNING SERVICE: Hi, this is Samantha from ABC signing service. We have a job in Compton where you will need to print out two sets of documents 300 pages each, do 65 fax backs, and notarize twelve signatures for a family of six. Can you do the job for $45?

SAM: I’d love to do the job for $45, but I’m afraid of going to Compton.

ABC SIGNING SERVICE: Figures… Hmmm. We need to find someone who isn’t afraid of going to the hood.

(ring ring)

SEDRIC: Punctilious Signing Services, this is Sedric.

ABC SIGNING SERVICE: Hi Sedric, let’s cut to the chase. And that wasn’t a dated reference to OJ. We need a Notary to go to the hood. We’ve tried twenty other Notaries, but they are all chicken. Mmm, chicken! Can you do the job?

SEDRIC: Why certainly. Ah yes, I remember the days of my impetuous youth when South Central used to be a black neighborhood.

ABC SIGNING SERVICE: Oh, it still is, where we’re sending you. The signing is for a higher up in the Crips who started a business. It’s 300 pages, 65 fax backs, and twelve signatures per person for a family of six. Can you do it for $45?

SEDRIC: Yes — $45… per signer with a $90 minimum for single document signings and $150 minimum for loan signings.

ABC SIGNING SERVICE: Hmm. So, you’re asking for $270.

SEDRIC: My time is in limited supply, and with six signers, if even one doesn’t show up, the whole signing is delayed.

ABC SIGNING SERVICE: Oh, so you’ve done this before…

SEDRIC: Of my 2500 signings, seven were for multiple signers and those were prolonged to say the least.

ABC SIGNING SERVICE: How about $150

SEDRIC: You’re paying for experience and a flawless track record.

ABC SIGNING SERVICE: You folks do have quite a record when it comes to track.

SEDRIC: How patronizing of you.

ABC SIGNING SERVICE: Thank you. Okay, $155

SEDRIC: $200 paid in advance via Paypal. I agree to stay there up to 75 minutes just in case a signer doesn’t show up or doesn’t have ID.

ABC SIGNING SERVICE: Done…

SEDRIC: (ring ring) Hello, this is Sedric from Punctilious Signing Services. I will be seeing your party today at 3pm for a signing. Please have appropriate and current identification.

CRIPS BOSS: You got it. Oh … and one more thing. Wear light blue.

SEDRIC: I’m wearing a black suit today, but I’ll wear a blue tie to show solidarity with your movement.

(In the hood — Sedric parks his car in a busy commercial area to go up to the office.)

PASSERBY: Hey man, what-chu doing in our hood dressed like that? Are you going to a funeral or something?

SEDRIC: No, I happen to be a businessman.

PASSERBY: So, what is it with this uppity lingo you’re using. Are you sure you’re even black?

SEDRIC: “Uppity” is code I don’t appreciate. I assure you that I am black. Must we speak in this dialect?

PASSERBY: You’re the one with the dialect my brother. So, what’s up with you?

SEDRIC: To put it in your vernacular, I’m a “high brow brotha!”

PASSERBY: I heard that. But, you ain’t black ee-nough.

SEDRIC: What prey tell do you mean by black ee-nuff? I’m sure that your definition comprises using incorrect grammar, being opposed to the powers that be, failing out of high school, having an addiction and being a minimum of two months behind on your alimony. You just described a white acquaintance of mine, but I digress. I pay no heed to your juvenile and grievously preposterous sense of cultural sensibilities.

PASSERBY: You got it all wrong man. I never finished junior high school, and they couldn’t find my legal address to make me pay any alimony because I don’t have one — so the joke’s on you! Basicaly what I’m saying, is that there ain’t nothing black about you. Can you dig it?

SEDRIC: My definition of blackness is based purely on genetic lineages tracing back to West Africa. my dear friend. Culture is not a well-defined science you see and therefore not a logical characteristic for racial classification.

PASSERBY: Well you seem like an Uncle Tom.

SEDRIC: Thank you. My Uncle Thomas, much like myself, drives a Ferrari, studies karate, and has a fine lady friend. Here’s a photo of my lady.

PASSERBY: Damn!!!! She got it going on!!! Honeylicious!

SEDRIC: And my mother likes her too, because in addition to being visually appealing, she is a nice person.

PASSERBY: Nice honey, but you’re a mamma’s boy.

SEDRIC: If your mamma looked like Halle Barry, you would be too. Be that as it may, I’m a very well paid mamma’s boy.

PASSERBY: Well, yo mamma’s an auntie Thomassina! A female uncle Tom!

SEDRIC: What did you say about my mamma? (kick, crash, bash, crunch, smash, chop, knock, clash.)

PASSERBY: That wasn’t karate. That was jujitsu — Okanawan style. When I said there was nothing black about you, I take that back. There is something black about you — but only one. You don’t like it when nobody says nothing about yo mamma. Can you tell me… ummm..

SEDRIC: The GPS coordinates of the nearest hospital so that you can heal the damage that I just did to you? I would, but I have an appointment to go to. Oh, and one more thing. Your Theory about Uncle Tom’s cabin has a hole in it — in the roof!!!

CRIPS BOSS: Here’s our man… We have our ID’s ready and we’re ready.

SEDRIC: I’ll be here for 75 minutes. I just hope that that statistical probabability of one of the six of you getting arrested in the next 75 minutes is low so I don’t disappoint my new client.

CRIPS BOSS: Here are our six ID’s. I’ll just lay them out on the table Vegas style — like a fan. Oh, and don’t worry, we alerted the police to your presence, so they won’t bother you.

SEDRIC: You make it so easy.

CRIPS BOSS: What happened to the side of both of your hands?

SEDRIC: I had to take care of some business on the way over here.

CRIPS BOSS: Another appointment on such short notice. I sure like the way you do business. You know something. You should join our operation.

SEDRIC: Not in this lifetime. But, call me if you need a Notary Public, Real Estate Manager, or Okinawan Jujitsu teacher.

CRIPS BOSS: I know you claim to be Okinawan… but, are you Okinawan eee-nuff?

SEDRIC: It’s not me… it’s the Jujitsu that is Okinawan… never mind…

(ring ring)

SAM (White Notary) I just got this job in Beverly Hills. They have good Chinese food here too if you can find a parking spot.

SEDRIC: Good for you. I hope you charged them enough or should I say, “ee-nuff.”

SAM: Oh, I charged them $100. I’m learning from you. But, you’ll never guess what the job is about. There’s a guy from the hood in the Beverly Hills hospital who says he got beaten up by some uppity Notary who thought he was too good for the brotha’s.

SEDRIC: Did he have a huge bruise on his upper right temple?

SAM: Why yes.

SEDRIC: Never seen him before in my life! Just out of curiosity, after you told him about the Chinese food, did he tell you that you weren’t “white ee-nuff”?

SAM: I think he only says stuff like that to you. But, after your little interlude, perhaps from now on he’ll make his flip remarks to people like me.

SEDRIC: It’s a distinct possibility.

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June 8, 2017

Meritocracy, the enemy of mediocrity

Filed under: General Articles — admin @ 8:37 am

123notary is a meritocracy. The Notaries who do their homework, have vast experience, get the certifications they need, get background screened, and get reviews get exponentially more business.

123notary puts several hundred new Notaries on our site each month. The problem is that those new Notaries rarely have much experience, and won’t spend much time writing a good notes section. These new Notaries don’t need to study more because they already know it all. But, they won’t do well on 123notary unless they put a little more into it.

Unfortunately, 75% of the Notaries on our site have settled for mediocrity. They refuse to pass our test. Many of them have tried multiple times and just can’t. This is your profession. To study a few hours to take a simple quiz is easy stuff. It won’t kill you. The fact that you can’t get through it means you lack study discipline.

To earn merit on 123notary isn’t that hard. You don’t have to go through law school. You don’t have to serve in the military and come back with PTSD. You just study a little, and write a few paragraphs, not to mention get your beloved clients to write reviews about you.

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June 7, 2017

Lifetime memberships? Not in this lifetime…

Filed under: General Stories — admin @ 8:37 am

Once in a while a Notary will ask us if we will have lifetime memberships. Long time ago we thought of that. But, since our rates change almost daily, it makes no sense to charge for a lifetime. On top of that, very few Notaries would want to pay for more than two years.

But, you don’t know how long you’ll live, or for that matter how long our site will live. With Snapdocs moving in, I’m beginning to worry. I better start hustling. But, I think I will run my business until my retirement. I might simplify things a bit, but it is my baby and I want to keep running it just as long as I don’t run out of baby formula.

On the other hand, we do have Notaries who have been with us for fifteen years which is a huge achievement. Let’s hope we’ll have many more who will be with us for a huge chunk of their lives. We also have Notaries die on us from time to time. But, we only get about three deaths per year which is not bad considering we have roughly 7000 Notaries on board total.

So, we will not be offering lifetime memberships, at least not in this lifetime. But, if you believe in reincarnation, you can get reborn and wait until you are eighteen and then sign up again (assuming you didn’t commit a felony!)

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June 6, 2017

Don’t claim to be a Mortgage Broker in your notes

Filed under: Your Notes Section — admin @ 8:45 am

Carmen told me how badly people do who claim to be Mortgage Brokers in their notes. Nobody wants to hire them. It is better to be in the Mortgage Industry or an Originator, or something else. I scoured our directory to find someone claiming to be a Mortgage Broker. I looked through 15 major areas and only found one — and his click average was the worst in town. So, you can be a murderer, backdater, or a molester — but, don’t be a Mortgage Broker, if you know what’s good for you.

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June 5, 2017

How to make a good first impression

Filed under: Marketing Articles — admin @ 8:26 am

Jokes aside, as a Notary, you need to make a good impression with your seal. If the corners are too light or the seal was smudgy, your documents could get rejected by the county recorder and we can’t have that!

But, what about making a good personal impression? Here are some pointers.

1. It all starts out when the customer sees your advertisement on 123notary or another directory. Did you fill out all the fields in your advertisement page? Did you state what type of internet connection, laser printer you have? Did you say if you specialize in jail signings, affidavits, etc? You would be surprised by the amount of people who do not adequately fill in their notes section. Some people leave it blank, or jumble a bunch of unrelated facts in one hard to read paragraph. An informative and well written notes section filled with factual information is irreplaceable. As 123notary for help with your notes section. Just email us – it’s free.

2. If the customer doesn’t like your notes section they will not call you, so skip part 2 if that is the case. But, if they did like your notes, or are desperate, they might still call you. How you answer the phone matters.

“Hello, this is Donnie from Donnie’s Mobile Notary and Apostille.”

Notice how Donnie announces not only his company name, but his personal name. He doesn’t just say, “Hello” and make you ask who he is, or force you to repeat who you are three times before he divulges his secret of who he is.

3. Speak clearly and answer all of the client’s questions with clear, short answer. Don’t give roundabout answers. Don’t say “it depends.” Tell them what your mileage rate is or your rates to particular regions. Try to work out ahead of time what you charge for various jobs. Don’t make the negotiating process a headache otherwise you won’t be called again — unless they are desperate.

4. If someone asks what counties you go to, don’t tell them zip codes or cities. Just give them a quick list of counties. If you tell them your radius, tell them the names of the counties since that is what they asked for. If they ask for a radius, then give them a radius. And don’t ramble. Just the answer to the question, not more, not less.

5. When you show up, be well dressed, and on time. Announce yourself at the door. It is better if you also confirm the signing a day beforehand or a few hours beforehand to make sure everybody will be home.

6. Don’t discuss politics, religion or any controversial topics at the signing. You can make a little small talk, but don’t over do it. Your job is to get in and out and do a professional job at the signing. You can give them a business card after it is all over.

7. Get the FedEx in the box at a staffed location immediately after the signing. Don’t wait around. You might get busy and forget to drop it before the deadline.

And those are the basics for how to make a great first impression. If you have more information which you feel is relevant and helpful, please write a COMMENT to this blog entry!

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June 2, 2017

Notary Ed — similar to Driver’s Education

Filed under: Virtual Comedy Themes — admin @ 8:27 am

Notaries go to school in many states, but there is no hands on training which is what we desperately need a few hours of. During driver’s education, your teacher is sitting right next to you. The best part is that he has a brake pedal on his side of the car just in case. With the types of Notaries out there these days, I think you need a Notary Ed teacher with a brake pedal as well.

TEACHER: Okay Johnny, now we are going to go into the signing. Now walk carefully!

JOHNNY: Yes teacher.

TEACHER: Now you are going to sit down in the red chair. Your client Mr. Higglesby will be sitting in the other chair. Now don’t worry about anything, I’ve got you covered.

JOHNNY: No problem.

MR. HIGGLESBY: Hello Joseph!

JOHNNY: It’s Johnny… by the way…

TEACHER: That’s okay, the point of our transaction is NOT for the client to correctly identify the Notary, but for the Notary to ______.

JOHNNY: For the Notary to positively identify the signer by verifying his or her identification document that has a photo, physical description, serial number and expiration date.

TEACHER: Very good Johnny. We’re on the right track.

JOHNNY: Ummmm…. May I see some identification please? Such as a drivers license or current passport?

MR. HIGGLESBY: Here you go. This is my California Driver License

JOHNNY: Great, I’ll notarize you.

***** BRAKES!!!!!!!!!!

JOHNNY: Hey! Why did you put the brakes on, I was doing just fine!

TEACHER: You forgot a few steps Johnny. Do you know what steps you forgot?

JOHNNY: Oh yeah, the journal and one other thing.

TEACHER: Mr. Higglesby forgot to sign the document.

JOHNNY: Oh yeah… Ooops. Okay, please sign here, and then sign my journal.

***** Mr. Higglesby signs in both places.

JOHNNY: Okay, NOW I can notarize you!

***** BRAKES!!!!!!!

JOHNNY: Again? But, I did everything right?

TEACHER: You’re going to get a ticket if you keep going on like this young man. You forgot to check the signature on the ID to see if it matches the one on the document and in the journal. Make sure he is not an imposter who is forging the signature — it happens.

JOHNNY: Oh, I didn’t think of that. I guess that’s why the world needs good Notaries, right? That’s what you are supposed to say. Never mind. Okay… the signatures match, and the photo looks like the guy — balding a little more. Let me thumbprint him just to be safe. I have my NNA inkless thumbprinter. I never understood how you can have flourless cake and inkless thumbprinters, it just doesn’t add up.

TEACHER: Now Daniel-san, or grasshopper, or whatever your name is — now, you are ready to go out into the world. Just do the cross outs for the he/she/they, sign and stamp the Acknowledgment form and we’re out of here!

JOHNNY: Done! Can I notarize fast now?

TEACHER: By the way. That chair you are sitting on? It comes with invisible air bags, just in case you notarize a fraud. Let’s do a few more trial runs with a few snags to get you in shape before we notarize fast. I don’t want you to get pulled over!

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June 1, 2017

No Sciliciting

Filed under: General Stories — admin @ 8:28 am

Troy had a Notary office downtown. Business was brisk sometimes, but not others. His customers were very inquisitive. They wanted to know about all of the Notary jargon on the forms. He had to explain what venue meant, the difference between Acknowledgment and Jurat, and more. But, one day some bums were hanging out in front of Troy’s Notary office. Troy had to deal with customer when he felt he should kick those bums out.

So, his intellectual client showed his ID, signed the journal, signed the document, watched the Notary fill in the venue, and then asked, “What is scilicit?”

Troy said, “I’ll show you.” Troy then went outside with the client and yelled at the bums outside and said, “First of all, no public drinking allowed, and second —- NO SCILICITING.”

Then Troy and the client went back inside and asked the client if he had any more questions? The client said he did not. Then Troy said, “Scilicit actually means — namely or in particular, and is a term used in the venue of a Notary Acknowledgment and abbreviated to the form S.S. Then the client said, “Oh good, for a moment, I thought the Nazis had taken over the Notary business.” Then Troy informed him that they had not, but down the street there is a guy who wanted to be on Seinfeld who is called, “The Notary Nazi — No Notarization for You!”

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May 31, 2017

Are Signing Agents more than babysitters with stamps?

Filed under: General Articles — Tags: — admin @ 9:49 pm

The world doesn’t seem to respect Notaries or Signing Agents. We are just a formality, and a lowly paid worker who can be kept waiting, neglected, or in some cases not paid. Many Notaries who do loan signings go to the signing only to be kept waiting forever while the borrower reads every page and makes long calls to the Lender.

It is the Lender’s fault that borrowers don’t get the documents until the last minute. Borrowers could read the documents and find questions and errors ahead of time if they had 48 hours notice before the Notary shows up. If we lived in an ideal world, borrowers would be able to see their documents online and check them for issues. The Notary always arrives with a limited time frame and the borrower has to get through a package of 80 to 150 pages in an hour or so. They have never seen the documents and are under a lot of stress. It seems like a big con game where the Notary is the one whose feelings are not considered.

It is our job to babysit people while they read documents? What a waste of our time. If our signing agent profession was taken seriously, we wouldn’t be kept waiting while people read documents. Are $400 per hour Attorneys kept hostage while their client reads their briefs? Perhaps reading with a question and answer session, but not endless waiting time.

The basic problem is that it is too easy to become a Signing Agent, and therefor there are too many people doing it — and mostly people who don’t know what they are doing. That is why we are taken for granted and paid $50 while the Notary fee on the Closing Disclosure says $400. SnapDocs probably makes $15 on it too, which is 30% of what the Notary makes. What is the world coming to?

Just make sure the borrowers get to bed on time, and if there is an emergency, the numbers for the police, fire department and poison control are next to the phone taped to the wall. Oh, and feel free to have orange juice — it’s in the fridge!

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