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March 27, 2020

If you get the newsletter, but don’t open it…

Filed under: Social Media — admin @ 8:42 am

Our newsletter email provider sent me some notices saying that my open rate was too low for the newsletter. That would affect if my newsletter made it to the inbox for many of my subscribers. So, it is imperative that I improve my open rates.

What I did was to work on having more compelling titles to subject lines. I also removed a lot of subscribers from the newsletter list if they had not opened anything in four months.

So, if you get our newsletter, please open the emails and click on at least one article. That way we can keep sending it to you. And we will try to keep making the newsletter as interesting as possible as well.

Thanks.

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6 Comments »

  1. I get and read many of the articles which are often very helpful and informative. Keep up the good work !

    Comment by Patty Jansen — April 29, 2020 @ 10:21 pm

  2. Love the newsletter. Keep ’em coming.
    Jim

    Comment by Jim Morgan — April 29, 2020 @ 10:29 pm

  3. I open your newsletter email. You have very good information and interesting to read. Thank you.

    Comment by Ann Butler — April 29, 2020 @ 10:31 pm

  4. Sometimes I do not open the email because it contains too many articles. I believe it would be better to detail one area at a time, and ask your readers what they would like to read or talk about. Sometimes too much is TOO much.

    Comment by ROSALEE TALLEY — April 30, 2020 @ 11:41 am

  5. The lower open rate has to do with how busy everyone has been these last four months. Now that many of us are staying home, the open rate should increase. If it doesn’t, weeding out the subscribers who are not at all participating should also boost the rate.

    Comment by Keaton Notary — April 30, 2020 @ 2:00 pm

  6. Thanks for letting me know it is good information I would like to keep getting them.

    Comment by Juanita Jewett — April 30, 2020 @ 4:08 pm

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