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April 3, 2019

Do you invest in your notary business?

Filed under: Marketing Articles — admin @ 10:00 am

Some people who are Real Estate brokers invest heavily in licensing fees, insurance and other expenses to maintain their Real Estate career. But, how many Notaries invest heavily in their career? People who advertise with us often do, but not all of them.

E&O Insurance is not for free, but can make you look like a serious contender, especially if you get a lot of it. The irony is that when you try to collect, they might not pay if the situation is not a notary error. A signing agent error on a non-notarized document is not a notary error. Read the fine print.

High placed listings on 123notary get a lot more business than the rest. Smart people get it that they need one if they want their business to grow.

Asking for reviews is free, but an investment of a small effort on a regular basis. Smart Notaries understand that asking for reviews is investing in credibility and nothing beats credibility. If you have no credibility, then you are reduced to being one of those notaries who brags about how great they are when none of their customers think they are good enough to write a review for. Food for thought.

123notary certification gets more clicks and more title work. Most people think that knowledge is not important. But, the cost of screwing up a loan and losing a client is heavy. And the cost of not getting clients in the first place because you have no credibility is a problem too. Investing in knowledge pays off day after day for decades. So, why not invest in knowledge?

Writing more in your notes section takes very little time. It is an investment of minutes that can pay off for decades. Smart Notaries get it that they need a really comprehensive notes section. The others just write a one liner about how great they are. Do you think title companies are dumb enough to fall for that? Think again.

There are other ways to invest in your business. Websites, business names, education from other entities, and more. Those that take Notary work seriously typically do a lot better than those just winging it. Choose the path of solidity and you shall prosper.

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