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January 19, 2024

Boost Your Notary Business With Social Media

Filed under: (6) Marketing,Social Media — Tags: — Tom Wilkins @ 12:00 am

In the digital age, notaries play a pivotal role in the seamless execution of documents for both homeowners and business owners. As a notary, staying ahead in this competitive field requires expertise in your craft and a strong online presence. This is where an effective social media calendar for notaries becomes essential.

Understanding the Power of Social Media for Notaries

Social media has transformed how businesses, including notary services, connect with their audience. It offers a platform to showcase your services, engage with clients, and build a trustworthy brand. As a homeowner or business owner, understanding the importance of a notary’s online presence can help you choose a service that is responsive, reliable, and in tune with modern digital practices.

Essential Tips for Notaries to Enhance Online Presence

  1. Consistent Branding: Your social media profiles should reflect your professionalism. Use consistent branding across all platforms to create a memorable and trustworthy image.
  2. Engaging Content: Share content that resonates with your audience. This can include informative articles, updates on notary laws, and answers to common questions.
  3. Interactive Platforms: Utilize platforms like Instagram and Facebook to engage with your audience through Q&A sessions, live videos, and timely updates.
  4. Customer Testimonials: Showcase your reliability and quality of service through customer testimonials and reviews.
  5. Educational Posts: Educate your audience about the importance of notarization and how it protects them from fraud.

The Role of a Social Media Calendar

A social media calendar for notaries is a strategic tool to plan and organize your online content. It ensures a consistent and timely presence, which is essential for building trust and recognition in your field. By scheduling posts in advance, you can maintain a regular online presence without it overwhelming your daily workload. This calendar should include:

  1. Regular Updates: Plan your posts to be regular but not overwhelming. Two to three posts a week can keep your audience engaged without flooding their feeds.
  2. Diverse Content: Mix educational posts, industry news, personal anecdotes, and client testimonials to keep your content dynamic and interesting.
  3. Strategic Timing: Post when your audience is most active. For notaries, business hours or early evenings might be the best times.
  4. Engagement Slots: Reserve time for interacting with comments and messages to build a community around your brand.

Boosting Your Notary Business With Social Media

An effective social media strategy is crucial for notaries to stay relevant and accessible. For more detailed strategies, consider exploring these social media tips for notaries. This resource offers comprehensive insights into leveraging social media for your notary business.

Streamline Your Notary Business Today

A well-crafted social media calendar for notaries can significantly boost your online presence and, in turn, your business. It allows you to connect with your audience, showcase your expertise, and stay ahead in the competitive notary market. Remember, the key to success in the digital era lies in the quality of your services and how effectively you communicate them to your potential clients. With these strategies in place, you can elevate your notary business to new heights, ensuring you are the go-to professional for homeowners and business owners.

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November 20, 2021

123notary’s social media took a dive

Filed under: Social Media — admin @ 9:11 am

Our social media used to be very popular. 2015 was our best year if I remember correctly. We were getting thousands of clicks from Facebook and more from other mediums too.

But, then things slowed down. Our posts were not getting as many views. And then a few years later Covid hit.

For those of you who do not know, I was going to specific spots to do Feng Shui for my social media. For most people, feng shui is something you read about in a book that might be real or might not be real. I studied it and had analytics for which places impacted my income for the next day or two, and which places impacted my social media.

I would go to Warner Brothers studios and pay for a tour that I was not even interested in. My Facebook would go crazy when I did that. I would go to certain bars where I didn’t even like the people, or at least not that much, except for Brad — he was cool. I would get a lot more Facebook clicks after that due to the energies. How mystical!

But, those places are not doing much business now and have no buzz. Furthermore, with the Covid vaccine rules, I might not even be able to go to a bar for a long time.

So, I cannot do much to spice up my social campaign. But, the newsletter is doing okay which is something I control myself which is nice. I could post on Twitter too. That never got that much traffic but was fun.

I don’t know if I should continue doing much other than blogging because it just isn’t working out. I’ll have to think deeply on this one.

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October 20, 2021

What is the favorite thing about my job?

Filed under: Social Media — admin @ 7:49 am

I was doing my work, doing some data entry on 123notary like I do daily. And I kept going through more and more lists and updating data. And then, I accidentally clicked on the wrong button and the page turned to my blog login. I didn’t even remember the password although I almost did. I have it encrypted in an email to myself in a particular file. And FURTHERMORE, I don’t even remember the URL to get to my blog login without having to look it up. It’s one of those long and complicated ones. How did I get to this page? Bizarre.

So, then I logged in and the first thing I did was read through the comments. My post about Carmen Towles got lots of comments. People really miss her — me too. The people liked my articles on Notary chips, notary vaccines. I’m not sure if this was commentary, jokes, or insights.

But, I was shocked because there was only one rude comment in months. Usually we are flooded with rudeness. Not sure what happened there. What happened? Where did all the rude jerks go? Actually my blood pressure will be better off without them and I can’t publish their comments in any case.

So, now I am publishing articles after a long hiatus where I was too busy to post. Glad to be back in the blog scene. But, how did I get to this page? Angels visit me regularly for healing work, so perhaps they wanted me to finally take care of my blog work. That would add up in my case. But, if you said that happened to you — I wouldn’t believe you!!!

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October 18, 2021

Something freaky happened today regarding my blog

Filed under: Social Media — admin @ 7:40 am

I was doing my work, doing some data entry on 123notary like I do daily. And I kept going through more and more lists and updating data. And then, I accidentally clicked on the wrong button and the page turned to my blog login. I didn’t even remember the password although I almost did. I have it encrypted in an email to myself in a particular file. And FURTHERMORE, I don’t even remember the URL to get to my blog login without having to look it up. It’s one of those long and complicated ones. How did I get to this page? Bizarre.

So, then I logged in and the first thing I did was read through the comments. My post about Carmen Towles got lots of comments. People really miss her — me too. The people liked my articles on Notary chips, notary vaccines. I’m not sure if this was commentary, jokes, or insights.

But, I was shocked because there was only one rude comment in months. Usually we are flooded with rudeness. Not sure what happened there. What happened? Where did all the rude jerks go? Actually my blood pressure will be better off without them and I can’t publish their comments in any case.

So, now I am publishing articles after a long hiatus where I was too busy to post. Glad to be back in the blog scene. But, how did I get to this page? Angels visit me regularly for healing work, so perhaps they wanted me to finally take care of my blog work. That would add up in my case. But, if you said that happened to you — I wouldn’t believe you!!!

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April 6, 2021

What should we write about on our blog?

Filed under: Social Media — admin @ 5:40 am

Friends, Notaries, and Countrymen, lend me your ears, and stamps. Cancel the stamps – that would be illegal. I need ideas of what you guys want me to write about. I have been writing for this blog for twelve years with some significant help from Andy, Ken and Carmen who passed on in 2020. Perhaps she can help from the brighter world, I’ll ask.

Basically, I am having less things to say about the industry. Anything I wanted to talk about I either already discussed in detail, or don’t know enough about such as the whole RON phenomenon (which rhymes.)

I can try to judge what sparks your interest by virtue of what you comment on or what is talked about on Notary Rotary or Facebook. But, honestly things have changed.

Our forum and Facebook used to be full of commentary. Mostly polite, some rude, but people had lots of things to say. That was because in those days most Notaries in the business had been around the block for some time. Now, we have mostly new people on 123notary. The old people quit, died, or stopped their commentary because they slowed down. The newer people are more serious about getting multiple certifications which is excellent, but have less to say.

If you would like to comment on this post, please keep in mind that I read the comments based on when they were submitted and not which blog they are in reference to, so please format your comment as follows.

“I would like it if you would write about XYZ”
Then I will know what article it is in reference to and how to interpret the comment.

I read all of the blog comments. I put the spam ones in spam, the rude or irrelevant ones in the trash, and keep the good ones. I even write more blog articles based on interesting comments of which there are a few per month. Your comments are appreciated — please consider writing one to this post.

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April 4, 2021

Hiring blog writers for 123notary and how it rarely works

Filed under: Social Media — admin @ 5:39 am

Bloggers contact me daily with generic sounding emails about how they could help me with “content creation.” They always use the cutting edge industry terms for social media, but fail to realize that they know nothing about cutting edge topics that catch the attention of Notaries.

When these people submit sample articles to us, those articles have nothing that would be interesting or relevant to Notaries who read our materials.

On a brighter note, my comedy writer Andy knows how to come up with ideas that the people like. Ken Edelstein has now retired. I’m not sure if he will be writing any more for us, but he at least has a good track record of catching the attention of Notaries with riveting posts.

I was referred to a lady named Natalie who had excellent creative talent and a great personality. She came up with two posts. But, she got sidetracked by silly things like having a career and became too busy to do anything for me.

So, it seems futile at best to try to find new writers. I’m sure they are out there, but is it worth my time to try people out unless they show evidence of being very tuned into what I need?

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March 12, 2021

I took a social media and news break to lift my mood

Filed under: Social Media — admin @ 4:36 am

During this turbulent time, chaos abounds, Notaries are making bank, and many are depressed.

I am very depressed these days. This article was written in late 2020, a few months before it was published by the way. I have never been that happy, but it is much worse now due to the external environment taking a turn for the worse with chaos, stores closed, and so much clash between people.

I read somewhere that it is good to take a media break. I thought this would help. I decided to listen to more music online and history documentaries. I saw great stuff on youtube about ancient Egypt and got to know Johann Sebastian Bach in a new way during my media break. I’m on a first name basis with him, except he prefers his middle name since his brothers were also named Johann. Germans — what do you expect?

This media break was not absolute. I just cut it down by 70%. The problem is that when I leave the house, I see the same closures, masks, and all people talk about is how the leftists and the conservatives are insane, unreasonable and polarized. We argue about whether Covid-19 restrictions are too much or not enough. And we wonder if the economy will ever come back. The fact is that news or no news, we are still part of society unless we go live in the tundra in Alaska — and if society is sick, we are affected by that sickness no matter what type of media we tune into. The harpsichord suites by Jean-Phillipe Rameau were a real treat though.

Taking longs walks in Joshua Tree and other hiking destinations is helpful. That gets me separated from society. And so does meditation. But, I cannot divorce myself from the world I live in. It affects me no matter what I do.

I tried to cut myself off from the more toxic elements of life. Whole Foods used to be a nice place to shop daily, but they became a nagging gulag with endless stupid and annoying rules. I get in a bad mood every time I go there so I am boycotting them for a second time. Ralphs supermarket is almost identical to how it was pre-Covid other than reduced people and facemasks. No nagging or lines or anything. I am just trying to develop new routines to keep myself sane and happy. It is not working, but at least I am trying. What I really need is a massage. Hopefully soon I will be able to.

My media break helped a little, but it doesn’t change the fact that I live in a toxic world. For Hindus who say that you can’t change the world, you can only change yourself — it is hard to change yourself to deal with a toxic world. The toxicity doesn’t end and it doesn’t stop effecting you no matter how hard you meditate.

So, for now, hang in there. I hope I can hang in there too.

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February 5, 2021

Forum – i’m able to change passwords

Filed under: Social Media — admin @ 11:45 pm

Dear Notaries,
Previously, I was not aware of the change password function. Our password retrieval for the forum is not functioning and I have no access to passwords. I tried removing profiles and adding them back. But, now I know how to change a password. It does not always work though.

I can also input a false email address or email address and add an extra number or letter to sign you up. since the password retrieval system is broken anyway, your email address doesn’t have to be correct. I had to do this yesterday because the system said someone’s email was already in use, but I couldn’t find it in the system, so I had to improvise. Yes, it’s complicated.

If you want to get on the forum and need help, let me know. Email me.

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December 9, 2020

Best posts on the forum

Filed under: Social Media — admin @ 9:30 am

Our forum is a little bit quiet, so let me post what is going on. Let us know if you need help registering. I am sometimes able to modify passwords, so let me know if you need help with your forum registration which is DIFFERENT from your listing login credentials.

eSignatures, eNotarizations, RON, vs. iClose
http://www.123notary.com/forum/topic.asp?TOPIC_ID=7737

Thanks for keeping it real 123notary
http://www.123notary.com/forum/topic.asp?TOPIC_ID=7727

Which eNotary platform do you recommend or use?
http://www.123notary.com/forum/topic.asp?TOPIC_ID=7723

LSS or Notary2Pro, which is better?
http://www.123notary.com/forum/topic.asp?TOPIC_ID=7718

A list of types of signings. Did I forget any that are worth listing?
http://www.123notary.com/forum/topic.asp?TOPIC_ID=7716

How long will business be booming?
http://www.123notary.com/forum/topic.asp?TOPIC_ID=7712

Carmen taught me more than any of my classes
http://www.123notary.com/forum/topic.asp?TOPIC_ID=7696

She became a RON but didn’t like it
http://www.123notary.com/forum/topic.asp?TOPIC_ID=7699

Do you feel safe going to someone’s house in a pandemic?
http://www.123notary.com/forum/topic.asp?TOPIC_ID=7689

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December 5, 2020

NNA’s Facebook page has been off the hook since November

Filed under: Social Media — admin @ 8:41 am

For a long time, perhaps years, Facebook pages for Notaries have been dead other than the private discussion forums which seem to be where the buzz is these days. But, I was just on NNA’s Facebook and they are having questions for the visitors to answer and getting a lot of interaction. The interaction is not just on one or two posts, but on many. So, this is a good sign that the industry is finally turning around!

I have someone really good managing our Facebook page. We have many members, but the Buzz has declined although it is picking up a little.

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