One of my clients told me that Snapdocs has invested more than 100 million in its operation. That is a lot more than I ever invested. I only put in a few hundred thousand and that was for programming over a long period of time. I started on a shoestring just like I ran my other businesses as a kid doing landscaping.

I had no idea they were so big. No wonder their programming is so good. But, investing millions doesn’t make the notaries they list worth 100 million – and that’s an answer to the million dollar question.

They stole a lot of market share from us and NotaryRotary. But, honestly, one of my clients just called me thanking me for my work and informing me that I am in the “big three” of notary platforms. I told him it is because of many years of smart and strategic work and because I’m special. I patted myself on the back after I said that.

In today’s economy talent can often outperform investment. That is perhaps the reason I can successfully compete against multi-million dollar platforms like the NNA and Snapdocs. I’m amazed that I can do it year after year. On the other hand I am not slacking off, except that I got very behind on emails.